WHAT THIS IS

RAPID is a structured approach to team decision-making developed by Bain & Company.

It stands for Recommend, Agree, Perform, Input, Decide — five key roles that ensure everyone knows their part in how a decision is made.

In Be More Strategic, Chapter 9: Be More Decisive, Be a Doer, Charlie shares examples of leaders who cut through confusion, overlap, and delay, turning endless discussion into clear, accountable action. The RAPID framework is often the key.

“When everyone owns the decision, no one owns the outcome. RAPID makes accountability visible.”  

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WHY IT MATTERS

Many teams confuse participation with ownership.  Meetings drag, decisions blur, and nothing moves forward.

RAPID helps you:

• Clarify who does what in every decision

• Improve speed, transparency, and accountability

• Build trust — because people know their role

• Free up time and energy for what really matters

It’s not bureaucracy — it’s clarity.